Product Executive - Gastro/biotech
Wockhardt Limited
3 - 5 yrs
Mumbai
Job Description
- 1.To devise brand strategy to manage brand portfolio profitability and sales targets
2.To devise promotional plans and ensure timely and qualitative execution of the same
3.To monitor and control promotional expenses month on month to be within the budget
4.To successfully launch new products
5.To identify product/ therapy opportunities in short & medium term
6.To ensure on going analysis of internal and external brand performance
7.To proactively conduct competition mapping, targeting and segmentation exercises for improving brand performance
8.To collaborate and engage with the Sales teams, especially ZSMs for mutual information sharing and delivering of targets
9.To liaise with other cross functional teams and vendors for timely implementation of brand strategy
Company Profile:
Wockhardt Limited
Wockhardt is a global pharmaceutical and biotechnology organisation, providing affordable, high-quality medicines for a healthier world. It is India's leading research-based global healthcare enterprise with relevance in the fields of Pharmaceuticals, Biotechnology and a chain of advanced Super Speciality Hospitals.
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